TEKOA FARMS

Sector: industry | Process: FUTURE CONCEPT

The Challenge

Tekoa Farms, Israel’s leader in cultivating and marketing premium mushrooms, approached us with a big vision: to lead the global mushroom category! The goal was clear – no longer limited sales to the local market or professional chefs, but a breakthrough that would change the global market. The challenge was overcoming key barriers: high consumer prices relative to product quantity and complex usage requiring washing, soaking, cutting, waiting, draining… all of which limits home consumption of quality gourmet mushrooms.

The Innovation

With extensive research and creative thinking, we developed a revolutionary food-tech product for Tekoa Farms – a small 7-gram pouch that works big magic! Innovative technology that concentrates mushroom essence and can season 3 liters of gourmet-quality dishes. The unique pouch preserves rich flavor and nutritional values in concentrated form, ready for immediate use, completely eliminating the need for washing, cutting, and soaking. The result? A true revolution in consumer experience that allows anyone to keep quality mushrooms in their pantry and easily elevate any soup, pasta sauce, or stew. The product opened the global market for Tekoa Farms and positioned the company at the forefront of global culinary innovation, attracting significant attention at international exhibitions and in the world press!